Natuzzi Re-vive AR

About This Project

Re-vive by Natuzzi is the world’s first performance leather recliner, that intuitively responds to the body’s movement. Since Re-vive is a combination of style and technology, it seemed normal to present it, for its world’s launch, through an innovative mobile application.

Natuzzi Re-vive with Augmented Reality is an iPad application to visualize the 3D recliner model, in its correct size, within the user’s own room, so to get an idea of how the real recliner would fit in it.

The users can print the marker, place it on the ground and scan it with the iPad camera; once the 3D model is visible, it can be customized selecting different sizes, models and coverings colours. The recliner can be moved and rotated on the screen in real time keeping the correct real life sizes. At any time the camera input can be freezed to make some fine tuning and save a screenshot on the iPad camera roll.

The app is available to download for free on iTunes store:

appstore badge

Watch the video


20 November

3D configurators, Augmented reality